Michaela Egbers

Head of Marketing at Icehouse Ventures

Recent Posts


Startup Blueprint: Hanie Yee, CCO and Chief of Staff at Alimetry

October 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

A sit down with Hanie Yee, CCO and Chief of Staff at Alimetry. With 23 years in HealthTech across biotech, pharma, and medical devices, Hanie joined Alimetry to lead commercialisation efforts for their AI-powered gut health wearable. In this interview, she discusses the shift from corporate to startup, building a go-to-market strategy, and the potential global impact of Kiwi-led healthcare innovation.
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Startup Blueprint: Levi Fawcett, Co-Founder and CEO of Partly

August 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

Hear from Levi Fawcett, Co-Founder and CEO of Partly. Levi shares the 'aha' moment that sparked Partly's creation, how his past experiences shaped the company's DNA, and offers advice to entrepreneurs on capital raising following Partly's record-breaking New Zealand Series A round.
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Startup Blueprint: James Donald, Brendan Cervin, and Joshua Nu'u-Steele, co-founders of Ideally

July 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

Hear from co-founders of Ideally, James Donald, Brendan Cervin, and Joshua Nu'u-Steele. They share how a distinctive brand and clearly defined value prop set them up for early growth, the lessons they've learned from their collective wealth of experience in tech, and their philosophy on attracting exceptional talent whilst scaling rapidly. 
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Startup Blueprint: Janine Grainger, CEO and Co-Founder of Easy Crypto

May 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

Hear from CEO and Co-Founder of Easy Crypto, Janine Grainger. Janine shares actionable tips on how to build a remote-first, high-performing team, how they are educating their audience in an asset class known for high risk and volatility, co-founder relationships, and her advice for minorities breaking into tech.
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Startup Blueprint: Scott Maud, CFO of Trade Me

April 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

Hear from finance leader and CFO of Trade Me, Scott Maud. He shares his perspectives on the evolving role of finance in different stages of business growth, the importance of crafting an equity story, and the critical role finance plays in translating business strategy into actionable initiatives. He also offers valuable insight on on decision-making, capital allocation, and prioritising key business initiatives.
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Startup Blueprint: Barnaby Marshall, Partner at Icehouse Ventures

March 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

We sat down with one of our own, Barnaby Marshall, Partner at Icehouse Ventures.
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Startup Blueprint: Brianne West, Founder of Ethique, Incrediballs & Business but Better

February 2024 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares insights from the founders and operators building companies & ideas defining what the world could become. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration. 

Our recent conversation was with Brianne West, environmentalist, social (and serial) entrepreneur, and founder of Ethique, Incrediballs, and Business but Better. Brianne is at the forefront of leveraging and championing business being a force for positive change. 
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Startup Blueprint: Simon Malpas, Natalia Lopez & Bryon Wright, Co-Founders of Kitea Health

December 2023 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares stories of founders and team members from some of Aotearoa's most epic and fast-growing startups. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration.
We spoke with the co-founders of Kitea Health, Simon Malpas, Natalia Lopez and Bryon Wright, a Medtech startup that is changing how chronic health conditions are managed by building the next generation of micro-implantable devices. 

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Startup Blueprint: Tim Vaughan, CEO of Revision Village

October 2023 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares stories of founders and team members from some of Aotearoa's most epic and fast-growing startups. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration.
We spoke with Tim Vaughan about his career journey, what sets a business apart when scaling internationally, the principles that hold true whether you're in a 20 or 250-person rocket ship, how to balance constant technological developments with long-term business strategy, and how to do it all from a little island at the bottom of the world. 
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Startup Blueprint: Jo Wickham, Partner at Icehouse Ventures

August 2023 by Michaela Egbers posted in Startups, Founders, CEO

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The Startup Blueprint series shares stories of founders and team members from some of Aotearoa's most epic and fast-growing startups. Hear about their journeys, learn from their insights, and maybe leave with a dose of inspiration.
We spoke with our very own Jo Wickham, a Partner here at Icehouse Ventures, about her illustrious career that has spanned mergers and acquisitions, entering international markets, hustling in bootstrapped startups, and supporting founders to achieve their vision. 
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